Wednesday, February 19, 2020

Quantity Teaches You Things Quality Does Not



People as a collective had decided to put quality on a pedestal and demonize quantity saying that putting out a bunch of low-quality content is spammy and leaves negative perceptions. The problem with that though is, who decides what is quality content? Quality is a lot more subjective than quality. You could work on a video for months that someone may still dislike, or with that same amount of time you make 100 videos that are "quick" to make but now have 100 chances of appealing to somebody. Quantity allows you to be more contextual and gives you more chances to resonate with your audience where quality does not. —
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Gary Vaynerchuk is a serial entrepreneur and the Chairman of VaynerX, a modern day communications parent company, as well as the CEO and Co-Founder of VaynerMedia, a full-service digital agency servicing Fortune 500 clients across the company’s 4 locations. Gary is a venture capitalist, 5-time New York Times bestselling author, and an early investor in companies such as Twitter, Tumblr, Venmo and Uber. He is currently the subject of DailyVee, an online documentary series highlighting what it’s like to be a CEO and public figure in today’s digital world. He is also the host of #AskGaryVee, a business and advice Q&A show online.
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